Alibaba And Its Tough Competitors

For most people in the world that have known Amazon and eBay, the company name Alibaba is not a very familiar name. But in China which has more than 1.3 billion population almost 40% of the people are now indulging in e-commerce and majority of these are trading in with Alibaba. Alibaba is one giant Chinese e-commerce company that leads the list among the top businesses in China that utilize the web for business transactions. It differs itself from the giant American retailers like Amazon though it has similarities with eBay’s way of commerce. Compared to Amazon, Alibaba doesn’t manage warehouses and do not involve itself with distribution channels. It is not also into direct selling. Its platform is basically simple. It’s an open marketplace where various manufacturers and even large or small businesses can reach out to potential customers through manufacturer’s or distributor’s contact persons. Once an item has been selected by the customer through Alibaba’s website window, a contact person who is available on chat can be able to discuss all about the product the customer wants to buy. The manufacturer will be responsible for the delivery of the product directly to the customer. This kind of direct selling has been very effective with Alibaba and because of its success, it is now among the New York Stock Exchange (NYSE) major investors and now offering IPO (Initial Public Offering) to those who are interested to buy shares. Interestingly, because of the success Alibaba it is now among world’s largest ecommerce traders. It is even compared to other successful competitors that are based in the most developed countries...

Pin It on Pinterest